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5 Ways Side Walk Signs Increase Your Walk-In Traffic

Sidewalk

Sidewalk signs are one of the simplest ways to grab attention and bring more people through your doors. Whether you’re a café, retail store, or local business in New York, these signs work 24/7 to catch the attention of passersby. From sharing daily specials to announcing sales, sidewalk signs can turn foot traffic into real customers. Here’s how sidewalk signs can increase your business's walk-in traffic.

Sidewalk Signs Grab Attention Where It Counts

  • When you're walking on the sidewalk, you likely aren't looking up at signs on store doors. But a sidewalk sign in your path? It’s hard to miss. Whether you glance at it or stop to read, these signs naturally draw attention without competing for it. 

Unlike storefront displays that rely on people stopping in front of the store, sidewalk signs engage pedestrians walking by. When people are looking straight ahead, a sidewalk sign is the perfect way to catch their eye in that line of sight.

The Flexibility of Sidewalk Signs

  • Sidewalk signs are mobile, unlike permanent signs on your storefront. They’re lightweight, easy to move, and can be placed wherever needed. Whether you're hosting an event or have a mobile business like a food truck, these signs can come along with you. You can even change the sign’s position in front of your store to keep things fresh.

Feature Your Brand

  • Customize your sidewalk signs to fit your needs. Many businesses advertise specials on chalkboards or dry-erase signs. You can design a sign with your branding at the top and space for customizable messages. 

Some signs even have pockets or clips to hold signs securely. Make sure your sign features your branding so that even when the message changes, your business always stands out.

Built to Last in Any Weather

  • NYBB sidewalk signs are made to withstand all types of weather, from rain to snow to direct sunlight. Some sidewalk signs are designed to stay grounded, with features like attached weights or the option to fill pockets with sand or water. Even if your chalkboard sign gets wiped clean in the rain, it remains durable and doesn’t need replacing.

Affordable and Cost-Effective Marketing

  • Sidewalk signs are an affordable way to promote your message. For the cost of a larger advertising tool, you can purchase several signs. This allows you to advertise different specials and events or create multiple designs that highlight your brand in different ways. 

Rotating these signs keeps the messaging fresh and engaging. If you have multiple locations or a business like a food truck, having several sidewalk signs is key. Each spot can use its sign, ensuring you're always visible.

Designing the Perfect Sidewalk Sign for Your Business

  • When it comes to sidewalk signs, quality matters. You want a sign that’s durable and cost-effective. At New York Blackboard, we offer top-notch sidewalk signs and other marketing tools to fit your budget.

Our design team is ready to help you bring your vision to life. We understand that not everyone is a graphic designer, and that's perfectly fine. If you’re unsure about what your sidewalk sign should look like, we’ll work closely with you to ensure it’s exactly what you need. Once you're happy with the design, we’ll send it to print and prepare your signs for display.

Ready to Design Your Sidewalk Sign?

Contact New York Blackboard today to find the perfect sidewalk sign for your advertising needs. With a range of sizes, colors, and designs, we have everything you need to make your business stand out. Call us at (973) 926-1600 to start attracting more customers with effective and eye-catching signage.


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